Key Takeaways:
- Georgia State University restored the historic Bell Buildings into a student success center.
- The adaptive reuse project combines historic preservation, advising, technology support and research.
- The Auburn Avenue redevelopment supports retention goals, student access and equity.
- The project models preservation-led campus redevelopment in educational environments.
Georgia State Earns Recognition for a Preservation-Led Student Hub
Georgia State University received an Atlanta Urban Design Commission Design Award for rehabilitating the Student Success Center at 25-27 Auburn Ave. in downtown Atlanta. The project blends historic preservation with student-focused services and public-facing impact.
The restoration of the Bell Buildings turned a largely vacant property into a hub for advising, retention services, technology support and the National Institute for Student Success. Together, these functions support daily student services, research, and strategies to improve outcomes and close equity gaps.
How Does the Rehabilitation Support Students and Daily Operations?
Students benefit from the rehabilitation because it brings key services together in one accessible, easy-to-use space. University leaders and project partners framed the work as more than a facility upgrade, because it also returns activity to Auburn Avenue and strengthens Georgia State’s presence in the city’s core.
Daily operations benefit from flexible, efficient design. Architects preserved exposed brick, original proportions and restored details while implementing collaboration rooms, upgraded technology, durable materials, clear sightlines and layouts that help students move from intake to resolution in fewer steps.
Long-term student success depends on space for both immediate service and ongoing strategy. Advising teams can coordinate interventions faster, while the National Institute for Student Success can host partners, test approaches, gather data, and scale tactics that improve retention and completion.
Why Does This Project Matter for Cities and Future Campus Projects?
For cities, the project reactivates a long-quiet stretch of Auburn Avenue with light, foot traffic and welcoming street-level spaces. Its open ground floor invites the public in and shows how university services can connect to the downtown ecosystem.
For future campus work, a preservation-first strategy that treated the historic fabric as an asset was utilized. This strategy balanced code, comfort and conservation while showing that adaptive reuse can improve program efficiency without sacrificing authenticity.
For planners and designers, the project supplies a practical blueprint for educational environments. Start with program needs, use flexible rooms and clear circulation, treat ground floors as civic spaces, build in accessibility and wayfinding, and pair strategic philanthropy with measurable outcomes.
Careful rehabilitation can deliver daily utility and civic value at once. The building’s original textures, bright collaboration rooms, open lounges, and adaptable meeting spaces support different modes of study and service, while bringing a corner of Auburn Avenue back to life with purpose.
(Note: AI assisted in summarizing the key points for this story.)

