Increase Your Leads at EDspaces

Turn every interaction into a valuable connection.

As an EDspaces exhibitor, you’re already exposed to the most influential decision-makers in educational facility and planning design. Attendees are here to see what you have to offer, but nurturing serious interest from the right buyers requires leveraging the right mix of lead generation tactics and one essential tool — the connectED app.

Get Set for Success:

First things, first: Download the connectED app. This is your mission control for connecting with, capturing and managing leads.

Set up your connectED profile early to ensure your booth and team are ready to track meaningful interactions. Every exhibitor receives lead scanning capabilities through this official show app at no additional cost.

Treat connectED as your essential tool to capture and manage leads efficiently throughout the event.

Drive Booth Traffic and Meetings 

Use the connectED app to schedule 1:1 meetings and invite attendees directly to your booth.

Leverage custom messaging within the app to connect with prospects quickly and easily.

Ensure your booth is staffed with knowledgeable team members ready to connect — keep interested visitors from seeking answers elsewhere.

Turn Leads Into Sales:

Export and organize your lead data quickly to maintain the show’s momentum.

Categorize and prioritize leads based on engagement level and potential.

Follow up with personalized outreach within the first week to keep your leads warm.

PRO TIPS:

Personalize your invitations to make attendees feel valued. Use your recipient’s name and keep your message friendly and to the point.

Use clear, compelling calls to action that offer a specific reason to connect. If you can tie your invitation to a known area of interest or pain point, be sure to include it.

For example, instead of saying “let’s meet,” you could say: “I noticed you’re interested in adaptive and inclusive furniture. We’re demoing something new at Booth XXX — want to stop by for a quick look after the morning keynote?”

Key features of the in-app lead capture system:

Badge scanning: Quickly scan attendee badges to instantly capture contact information.
Note-taking: Add detailed notes about each interaction directly within the app.
Lead scoring: Rate leads based on their potential value to easily prioritize follow-ups.
In-app chat: Engage with attendees directly through real-time chat.
Unlimited access: All registered booth staff can use the feature without additional licensing costs.
Seamless integration: It’s built directly into the connectED app, eliminating the need for separate apps or devices.
Centralized management: All booth staff leads will be aggregated in the Exhibitor Team Portal for easy review, organization and export.

Get more information on managing your team in the web portal, exporting leads and more!

DOWNLOAD THE LEAD CAPTURE GUIDE

Step-by-Step: How to Use Lead Capture

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Open the connectED app on your iOS or Android device.

First time logging in? Scan this QR code to begin.
Log in using your registered email address and badge ID as your password.

Complete Onboarding

Create a password to log into the app and follow the prompts through the onboarding process until you reach the Claim Your Team step.

Claim Your Team

You must claim your team to access your team’s lead data, rate leads and add notes.
Click the My Team button in the top right corner to open the team portal.

Claim Your Team

Use the Lead Capture/Badge Scanning button at the top of the app (below the Exhibitor User Guide) to start scanning badges.

When you scan a badge, you’ll gain immediate access to the attendee’s profile information through the app web portal. Leads can be captured through badge scanning, expressed interest, or confirmed meetings.

Score Leads

After the event, all scores and notes from badge scans will be seamlessly included in your contact export list.

Export Leads

You must export leads through the app’s web portal in My Team, not the mobile app.
To ensure you export full contact information for each lead, confirm that a team member has already claimed your Team.

Once you scan a badge, make a note immediately to remember your lead. Leads are saved into the app in alphabetical order, not based on the order they were scanned.

Don’t see the notes option? Your team must be claimed before you can make notes.

Frequently Asked Questions

Q: What is the in-app lead capture system?

A: Exhibitors can use their personal iOS or Android devices (must support iOS 16 or later or Android 9 or later) to scan attendee badges, capture contact information, take notes, score leads and engage in real-time chat within the app. All captured data is aggregated in the Exhibitor Team Portal for easy review and management.

Q: How does the in-app lead capture system work?

A: The lead capture system works offline. Exhibitors can scan badges and capture leads without an internet connection, and the data will automatically be available once the internet connection has been restored.

Q: What happens if there is no internet connection?

A: The lead capture system works offline. Exhibitors can scan badges and capture leads without an internet connection, and the data will automatically be available once the internet connection has been restored.

Q: How long will exhibitors have access to their leads post event?

A: Exhibitors will have access to their leads for 30 days after the event. Please be sure to download leads prior to the deadline.

Q: How does lead capture improve an exhibitor’s ROI?

A: By efficiently capturing and managing leads, exhibitors ensure no potential opportunity is missed. The ability to quickly gather and organize contact information, coupled with powerful networking features, means more meaningful connections and better follow-ups, driving a higher return on investment.

See more frequently asked questions | Can’t find what you’re looking for? Contact Kevin Schear at [email protected].